Brian Collins is a master of many things. For many years he worked at Ogilvy & Mather, where his team designed the fantasy chocolate store for Disney in Times Square, and the Dove real beauty campaign, among many other big-time corporate projects. He worked for Steve Jobs at Apple. Then he started his own branding and communications firm, Collins, which is a revolutionary agency making ground-breaking work. He’s also an educator. Since 2001 he’s been a professor in the graduate degree program at the School of Visual Arts in New York City.
On this podcast Debbie talks to Brian Collins about why designers shouldn’t think of themselves as mere problem solvers. “If you’re going to be future facing you can’t wait for a problem, because by the time a problem shows up at your desk it’s too late.”
